Way back in June, I posted about Twitter hashtags ( # ) , and which were being used the most by the online genealogical community. I used the website HashTracking to compile some data. Six months later, give or take, I would like to revisit this information, to see where we are, and what might have changed.
The data from both June and December are the number of tweets generated within a 24 hour period.
June: 11 Jun 2012, 4:10pm MST.
December: Friday, 21 Dec 2012 at 8:47pm MST.
| June | Tweets | Retweets | Mentions | December | Tweets | Retweets | Metions |
| #genealogy | 35 | 89 | 21 | #genealogy | 348 | 40 | 8 |
| #familyhistory | 98 | 26 | 7 | #familyhistory | 59 | 17 | 2 |
| #ancestry | 28 | 2 | 0 | #ancestry | 94 | 4 | 0 |
| #history | 829 | 552 | 119 | #history | 947 | 266 | 54 |
| #socialmedia | 1194 | 269 | 37 | #socialmedia | 1279 | 189 | 19 |
| #archives | 187 | 81 | 4 | #archives | 257 | 218 | 8 |
| #familytree | 25 | 9 | 2 |
Although I did not document this in June, for this month’s query, the 396 #genealogy tweets generated 1,929,435 impressions reaching an audience of 248,540 followers. Not bad!
Also, I added #familytree for December’s statistics.
Look at the difference in numbers on #archives. This hashtag has had the largest fluctuation by far. In 24 hours, it has had an almost even 50/50 split between original tweets and retweets; meaning that almost every tweet that was sent that included #archives got retweeted.
#familyhistory is stagnant, but #ancestry has seen some growth in usage. #genealogy has had the most growth since June. Notice there has been a reduction in the #history retweets.
The initial evaluation was done because of a question posed on Google+ by Mariann Pierre-Louis, when she wrote:
"Question for all you social media friends out there: Have any of you ever done a study to determine which Twitter keywords have strong, loyal followings and which keywords seem to remain rapid fire and random without a core group? Just wondering..."
Conversation that followed after my original post was regarding specific hashtags that other people use in the genealogy community. And the question is still valid: what do you use regularly that is not on the list above? I think we all use local tags, for example #Colorado, but is there a “category” style that you use to get your message across to a specific audience in the genealogy community?
I stick mostly with #genealogy. I use #familyhistory as well if I have enough space left to type it. I love twitter as a platform but I haven't been as active on it lately.
ReplyDeleteI have to agree with Marian. I use #genealogy as the main one, with #familyhistory if there's room ;-)
ReplyDeleteI love the idea of trying to get posts to a specific audience within the genealogy community on Twitter. But is the Twitter genealogy community large enough to sub-categorize like that yet? I had fun with Twitter when I was on it but it ended up sucking up too much of my time so I have to force myself to stay away. :) I used #genealogy.
ReplyDelete